3.8 - Social Media and New Technologies

Policy

See the Social Media Policy

Guideline

If you participate in or maintain a social media site on behalf of the university, clearly state your role and goals. Before you jump into a discussion thread or respond to a posting, think about the implications. Will your response stimulate positive discussion and provide new information or insight, or will it ignite conflict?

If you have any questions about whether it is appropriate to enter into a social media discussion or write about certain kinds of material in your role as a Lamar University employee, see the Social Media Policy.

Uphold the university’s mission and values in your activities. Do not include political or personal comments. This includes changes to your photo or avatar in relation to political or social issues. Nothing erodes credibility more quickly than factual inaccuracies and poor grammar, spelling and attention to detail. Always double check your facts. Have someone else read your postings before going live.

Procedure

If you need help using social media, contact the social media manager, Bri Gore, at bgore1@lamar.edu. For information on branding on social media sites, see the Lamar University Visual Standards Guide.  If you need help embedding social media on your website, complete a change request form at lamar.edu/webcomm.