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Breaking the gridlock (Nichols)

From his downtown Jacksonville, Texas, office, Robert Nichols ’68 can keep tabs on the traffic on Commerce Street. This is smalltown Texas, but with a twist.

Jacksonville, on U.S. 69 between Rusk and Tyler, stands out as a mecca for middleand high-tech businesses, the result of purposeful planning and diligent effort.

“We’ve been working at it since the 1950s,” Nichols said of the town’s diversification. He can take pride in the accomplishment, not only as a purveyor of the plan but as founder of four of Jacksonville’s anchor companies.

He is well known in the town where his heart is – and not just for his business prowess. Nichols has served on countless boards of business and charitable organizations, as supporter of the town’s junior college and hospital, on city council and two terms as mayor.

Today, Nichols shows this same passion in his second term on the Texas Transportation Commission after Gov. Rick Perry reappointed him in June 2003.

Nichols has brought to the position a noted industriousness, a discipline sparked early, fostered at Lamar and honed through decades of successful product development and manufacturing.

Honored by the nomination and genuinely surprised at his selection as commissioner by then-Gov. George W. Bush in 1997, Nichols took to the task in the only way he knew how – “get out there and get educated.” He embarked on a 120-day tour of all 25 district offices, spending two or three days at each, then visited most county area and maintenance offices in Texas, listening to the concerns and learning the projects, priorities and problems in all areas of the state.

“I went to every work station trying to meet everyone,” Nichols said of the leadership style he carried forward from his company days. He also met with local elected officials in each community to learn first hand their needs and to see how well the department’s stated priorities matched up. “By and large, I found that we were doing a good job of listening and planning the right projects,” Nichols said.

What he also found, however, was an organization that had grown too process oriented and too little project focused. Together, the commissioners set about to help create a change in the department’s culture.

Within three years, without raising transportation taxes or fees, TxDOT increased “output to the road” about 75 percent and since that time has almost tripled it with the same number of employees, Nichols said. Fiscal year 2005 purchase orders for highway construction are expected to be around $4.5 billion, up from around $1.7 billion in 1995-96.

“TxDOT has worked together to break the logjams, and as output increased, enthusiasm has grown, and local and legislative support has increased,” Nichols said.

Another challenge Nichols found in 1997 were rules and statutes that lingered from outmoded thinking. He set to work to find support to get those laws changed. One statute forbade TxDOT from spending state funds on construction of user-funded projects such as toll roads. Now, TxDOT is spending about 20 percent state funds on the $2.9-billion Austin State Highway 130 project, a 50-plus-mile tolled freeway system. User fees will fund the balance, Nichols said, but the project to relieve Interstate 35 congestion could not move forward without direct state investment.

Safety is always a top priority, Nichols said, followed by the incredibly complex challenge of relieving urban highway congestion. The costs can be eye-watering. Acquisition of right-of-way exceeded $300 million for the Interstate 10 Katy Freeway lane expansion underway in West Houston. The cost of the Dallas Central Expressway U.S. 75 and Interstate 635 interchange project will near $500 million. Yet the cost of addressing the problem pales compared to the cost of doing nothing, Nichols said.

Traffic already snarls every Texas city, as the number of vehicles on Texas highways continues to grow. In the next 20 years, state demographers expect 9 million people to call Texas home, and 90 percent of those people will live in the state’s urban areas. TxDOT knows that for every 1 percent growth in population, vehicle miles traveled increase by 2 to 3 percent.

“There is more highway construction underway in Texas than there has been in several decades,” Nichols said of the full-throttle effort to address the growing challenge of getting around the state.

In Nichols’ Commerce Street office, three silver revolvers are proudly displayed in a glass case at the end of the hall. More than toys, these cap guns pay homage to the genesis of Nichols’ passion for manufacturing. The creation of Nichols’ father, Talley, the six-shooters are die-cast zinc with white plastic grips, reminiscent of the arms that tamed the Wild West and flourished in the imaginations of America’s youth in a day when the cowboy genre dominated Saturday afternoon matinees and became the staple of daytime television. Young Nichols grew up wandering around his father’s tool and die shop, visiting the factory floor with a growing fascination for making things. By the time he graduated Jacksonville High School in 1963, he was determined to do just that. After contacting a number of Texas colleges that had recognized engineering schools, Nichols found Lamar’s industrial engineering program the strongest in the state. “Lamar taught me how to prioritize business decisions and to figure the cost so I could analyze the whole factory. So, later, it was just a matter of figuring out what I wanted to make,” Nichols said.

“Having saved up my money to go to college, I was looking for the best value,” Nichols said. That meant buying used books over new, opting for a dorm room without air conditioning – saving $20 a month – and finding part-time jobs.

On his first day at Lamar, Nichols met David Gates, a professor of industrial engineering and later chairman of the department. After working hard several semesters to make ends meet – including ironing shirts for other students – Nichols discovered the college’s co-op program and landed a job at Union Carbide in Texas City.

As a sophomore, Nichols opened a fireworks stand with a $250 investment. With the proceeds, he built a larger stand and improved the first. By his senior year, he had 10 large fireworks stands open in Houston, Texas City, Galveston, Beaumont, Orange and Port Arthur, all staffed by fellow engineering students who kept 10 percent of the take. In his last 10 days of operation, Nichols cleared $30,000 – in a time when a brand-new Pontiac GTO sold for $3,500 and graduating engineers were averaging annual salaries of less than $10,000. “Still, I didn’t feel like my future was in firecrackers,” Nichols said of his decision to sell the business.

In the late 1960s, plastics was one of the fastest-growing industry groups. Nichols’ Union Carbide co-op had introduced him to a variety of plastics, and he was soon recruited by Phillips Petroleum as one of a dozen people to be trained by the company “in every means of plastics processing known to man.”

“It was like getting a Ph.D. in plastics processing,” Nichols said of the time in the company’s Bartlesville, Okla., laboratory. “I met with the researchers in the morning and worked with advanced machinery in the afternoons making practical things.” After completing training, he moved to the Phillips products division to pursue his interest in injection molding processes.

While he intended to go into business for himself, a call from his father changed his direction. Now semi-retired but still owner of the tool and die shop, his father had purchased several plastics-molding machines and opened TallyHo Plastics. Within a year or two, the company was losing money, and his father’s retirement was in jeopardy.

“I really didn’t want to go into the family business, but, in the end, it turned out to be the best thing that could have happened to me,” Nichols said. For the next few years, he studied the company from top to bottom, applying the business training he had learned at Lamar. “We took the business from gross sales of $500,000 and a $50,000 annual loss, to $5 million in sales and about 14 percent profit,” Nichols said. He also diversified the business by creating products and parts for the aviation, construction, electronics, military and air conditioning industries.

With his background, training and experience, Nichols grew increasingly adept at assessing customer needs, often evaluating and redesigning products to make them better and more cheaply than before, and he could present the customer with a cost estimate very quickly. Supporting several industries also allowed him to bring unique approaches from one discipline to another, often helping meet customer needs in unforeseen ways.

Nichols sought to break into the medical industry as well, “but I never could make inroads.” Rebuffed because he had no medical product experience, he sought people with ideas – doctors and nurses – who wanted to develop medical products. “Many of those ideas were never successful,” Nichols said. But some were. One plastic medical pan made a lot of money for the investors, and the family sold to Kendall L.P. Nichols also began working for three Dallas-area investors with an idea for an intravenous device. “We worked nights and weekends on the design and production problems,” he said. The product proved successful, the company grew, became a division of Travenal and was bought by Baxter. “I found myself making millions of parts for Kendall, Travenal and then Baxter – three big names in the medical products field,” Nichols said.

Sometimes he would visit hospitals to see how his products were being used. One visit to an operating room led to a very successful product when he spotted a two-gallon glass pickle jar used to collect a patient’s fluids while in surgery. “The nurse hated it,” Nichols said. “It got slippery and if you dropped it you’d have glass splinters and blood everywhere. It had to be dumped, rinsed and sterilized, repackaged. And then you could look forward to using it again.

“I told her I could make one of those out of plastic, and it would be cheaper and it wouldn’t break,” he said. That idea became a new business. With a $1,000 investment and $10,000 from the bank, Nichols worked on the design on nights and weekends. Nichols had earlier worked with one of Dr. Michael DeBakey’s nurses on a project, so he had opportunity to visit with the famous heart specialist one Saturday morning. DeBakey liked the product so much he wanted all of his operating rooms converted for Monday morning surgery.

“We scrambled that weekend, but from then on when anyone asked me who used the product I’d say ‘It’s the only one Dr. DeBakey will even consider using.’ That opened all kind of doors,” Nichols said. As sales picked up, he founded Medi-Vac in Jacksonville, began to hire and quickly grew the company to about 650 employees.

“Dr. Gates would have loved the factory layout and automation,” Nichols said of his Lamar professor. Silos of plastic pellets stood at one end of the building and the loading dock at the other. Between them stretched automation and assembly, including numerous robotic operations that ran 24-7, averaging production of two units per second and allowing Medi-Vac to supply hospitals throughout the U.S. “We converted the entire U.S. suction collection device market to plastic,” Nichols said. At 39, he sold Medi-Vac to Baxter, then sold TallyHo Plastics to investors and retired.

With royalties from his 12 U.S. patents, Nichols could have settled into a life of ease “but like a race horse, I couldn’t be still,” he said.

He knew that the nation’s large chemical companies developed plastic lines that covered the vast majority of the market, but that niche markets were unmet. “No one in a five-state area was creating custom-made plastics,” Nichols said. He bought industrial property north of Jacksonville to create a “plastics campus,” including a research and development laboratory, and a pilot manufacturing facility. He then hired “a bunch of smart people” and founded Progressive Polymers.

“I knew many manufacturers were buying more expensive plastics than they really needed for the products they were making,” Nichols said. He set out to create more cost-effective plastic compounds. Soon, a major portion of his business became custom- tailored plastics for the major chemical companies and private-labeled products.

Within a year, he began to produce a plastic container to sterilize and store surgical equipment. This box, manufactured from a strong thermally conductive plastic the research lab developed, replaced an antiquated process in which instruments were wrapped in cloth or disposable paper, steamsterilized and stored. Every 30 days, instruments would have to be sterilized again. Nichols’ founded Monarch Products to manufacture the box in which instruments could be stored in a sterilized environment indefinitely. He began converting the industry from the old method to the box system, which featured a disposable filter cartridge. Within a few years, 750 hospitals had moved to the Monarch product, and the company took the system international to Canada, France, Italy, the Netherlands, Saudi Arabia, Israel, Australia, New Zealand, Japan and Singapore. It was nearing a deal with India when a distribution agreement with Johnson & Johnson blossomed and later turned into an offer to buy the company outright in 1992. One of his partners in the venture, Bill Patterson, was also a Lamar engineering graduate.

Four years later, Nichols sold the compounding facility to investors and retired again, now with 32 U.S. patents and 165 foreign patents to his credit. “I still had a lot of ideas for products, but had to re-evaluate my personal life to decide do I want to keep building factories or do I want to do something else?” Nichols said.

For the people of Texas, that “something else” came in the form of a call from the governor’s office.

Aside from his considerable duties as a TxDOT commissioner, Nichols leaves time for family – he and his wife, Donna, live in Jacksonville and have three children, Brittney, Joshua and Collynn – flying as a private pilot, raising registered Longhorn cattle, as well as world travels in pursuit of exotic game, many displayed in his home and his Jacksonville office. Nichols’ “retirement” is a busy one.
 
 
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