Affinity Licensing

Lamar University utilizes Affinity Licensing as its primary licensing agent.
Affinity Licensing:
- Facilitates the licensing process for licensees,
- Executes licensing agreements,
- Markets the Lamar University brand to potential manufacturers,
- Monitors the marketplace for unlicensed use of trademarks,
- Collects royalties, and
- Conducts compliance review audits of licensed manufacturers.
In order to produce products bearing the marks of Lamar University, manufacturers and vendors must be a licensee of Lamar University.
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All licensees are required to remit royalty reports and payments on a quarterly basis to Affinity, who collects these payments on behalf of Lamar University. Lamar University has established a royalty rate of 8% of the wholesale price of an individual product.
Get more information at affinitylicensing.com
Affinity Licensing
Affinity Licensing
5751 Palmer Way Suite G
Carlsbad, CA 92010