Business Administration (MBA) Concentration in Marketing
Degree: Master of Business Administration
Major: Business Administration
Concentration: Marketing
Total Hours: 30
| Code | Title | Hours |
|---|---|---|
| Core Courses 1 | ||
| ACCT 5370 | Managerial Accounting | 3 |
| ECON 5370 | Managerial Economics | 3 |
| FINC 5310 | Financial Management | 3 |
| MGMT 5380 | Strategic Management | 3 |
| MKTG 5310 | Marketing Management | 3 |
| BUSI 5380 | Global Enrichment 2 | 3 |
| or MGMT 5340 | International Business | |
| BUAL 5380 | Managerial Decision Making | 3 |
| or MISY 5340 | ERP Overview | |
| Concentration Courses | ||
| Select three of the following: | 9 | |
| Concepts and Applications for New Ventures | ||
| Enterprise Systems/CRM | ||
| International Marketing | ||
| Digital Marketing | ||
| Market Research | ||
| Total Hours | 30 | |
| Code | Title | Hours |
|---|---|---|
| Leveling Courses | ||
| Complete the following: 1 | 9 | |
| ACCT 5315 | Financial & Managerial Accounting Foundations | 3 |
| FINC 5300 | Foundations of Finance & Econ | 3 |
- 1
Leveling courses may not be required for students who have taken the undergraduate level or graduate level equivalent and earned a B or better.